Rapala Cranks In Matt Jensen For Sales Associate

MINNETONKA, Minn. (September 29, 2005) – Minnetonka-based Normark
Corporation, member of the Rapala VMC Group, the world’s leading fishing
tackle manufacturer, has promoted Matt Jensen to Sales Associate.
Effective September 2005, Jensen will move from his current position as
Customer Service Representative at Normark to his new position as Sales
Associate.
“Matt has demonstrated his knowledge of our products as well as his
ability to relate to our consumers,” says George Large, vice president
of sales for Rapala. “We look forward to combining his communication
skills with his enthusiasm for the industry into our sales team.”
Jensen received his B.S. in Economics and Finance from the University of
Wisconsin LaCrosse. Matt grew up in Grantsburg, Wisconsin where his
search for big fish and game began.
An avid angler and avid outdoorsman, Jensen will assume responsibility
for distributors as well as trophy dealers at Normark Corporation.
About Rapala
Dedicated to delivering memorable fishing experiences every time, the
Rapala/VMC Group, based in Vääksy, Finland (Helsinki Stock Exchange:
RAP1V), manufactures and markets fishing lures, fishing line, fishing
rods, hooks, terminal tackle, knives and accessories under the Rapala,
VMC, Blue Fox, Storm and Williamson brand names. The company was
unofficially founded in 1936 when Lauri Rapala invented the Rapala
fishing lure. Rapala maintains its strict standards of quality and
craftsmanship while delivering its fishing products to anglers in more
than 130 countries.