ALEXANDRIA, VA-You can win a $100 gift certificate and help the
sportfishing industry by taking a new online survey each month. The
study, developed by Southwick Associates, Inc., will survey a panel of
several thousand U.S. anglers each month about their angling activities
and purchases. This information will be used to develop new products and
better services to enhance the angling experience.
"The information to be produced by (the survey) will provide an
important piece of the puzzle explaining where the industry and resource
agencies need to focus our efforts to improve sportfishing opportunities
and fish populations," says Mike Nussman, president and CEO of the
American Sportfishing Association.
Anglers need register only once, and the typical survey takes about two
minutes to complete. Participants will be asked about their angling
activities in the previous month, species pursued, products purchased,
opportunities desired and more.
The results will become available to the public in early 2006. For more
information, contact Southwick Associates, (904) 277-9765,
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